Aman Gupta dismisses Shark Tank India pitcher’s brand as ‘Labubu without teeth’, says, ‘aapko bandh karwa dunga’ | Television News
5 min readMumbaiMar 4, 2026 04:49 PM IST Shark Tank India 5 has been seeing the judges push boundaries with their investments, and in the latest episode of the show, Shaily Mehrotra also took a leap of faith on a brand that the other Sharks thought was not quite investible. Shaily gave the Mumbai-based founder a small investment to follow her passion, despite Aman Gupta discouraging the founder from continuing the business. Other Sharks also compared Shichisoru’s collectible soft toys to the viral Labubu doll. What is Shichisoru? Shichisoru is a creative collectible brand. It’s a cat inspired character driven universe. It caters to young adults in India. Founded by Maitrayee Koli from Mumbai, Shichisoru’s characters stem from Maitrayee’s personal story about self-love. Its a passion that the founder followed after leaving her engineering job. Asking for an investment of Rs 75 lakhs in return for 5 percent equity, Maitrayee valued her company at Rs 15 crores. Also Read: Shark Tank India pitcher reels in Anupam Mittal with Rs 100 cr business opportunity, drops him …






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