Ben Smith, chair of digital and analytics at global consulting firm Kearney, has witnessed several significant enterprise technology changes throughout his career. The first change came with the advent of the PC, followed by the client-server model, the HTTP browser, and the smartphone. As he surveyed the market at the end of 2024, he said the AI boom “is bigger than all of them.” “I think it’s going to lead to a lot of craziness, like we saw between ‘95 to ‘04,” Smith told TechRepublic, referencing the internet boom and the rise of Google. “So, from a vendor perspective, this is a unique time.” What’s in store for tech vendor competition in the age of AI? And what should organisations do about it? Smith and Anshuman Sengar,  Asia-Pacific’s lead for digital and analytics at Kearney, outlined key trends shaping the market into 2025. More must-read AI coverage The big forces shaping the future of enterprise AI Kearney’s experts argue five forces are shaping AI heading into 2025. A battle for regulatory advantage between large and …