Indian cricketers KL Rahul and Suryakumar Yadav imagine a world that forgets them in Spider-Man: Brand New Day promo
In the midst of the anticipation surrounding the upcoming movie Spider-Man: Brand New Day, Sony Pictures Entertainment India is launching a unique promotion campaign, which combines both cricket and super-heroism. Indian cricketers KL Rahul and Suryakumar Yadav find themselves caught up in a storyline borrowed from Peter Parker’s life. The cricketers imagine how it feels when one becomes famous without any identity at all. KL Rahul and Suryakumar Yadav trade cricket for Spidey struggles in Spider-Man: Brand New Day promo. The whole promotion campaign draws its inspiration from the plot of the movie, in which Peter Parker, after losing his identity, still keeps on saving people as a superhero called Spider-Man. Both cricketers will demonstrate in a unique video how this strange situation feels as well as why Spider-Man is special to them. KL Rahul reflects on his lifelong love for Spider-Man KL Rahul’s campaign video captures an odd reality in which the cricketer is aware that everyone knows his accomplishments yet does not recognise him personally, mirroring the emotional experience Peter Parker faces in …









