MakeMyTrip records 3,400% rise in Lakshadweep searches since PM Modi’s visit
Online travel company MakeMyTrip on Monday claimed that a massive 3400% surge was recorded in on-platform searches for Lakshadweep following Prime Minister Narendra Modi’s recent visit to the union territory. On January 2, PM Modi visited the union territory of Lakshadweep and shared several pictures(X) Read here: ‘Country before business’: EaseMyTrip co-founder explains decision to suspend bookings for Maldives Wrap up the year gone by & gear up for 2024 with HT! Click here “NewsFlash: We have observed a 3400% increase in on-platform searches for Lakshadweep ever since Honorable PM’s visit,” the company said in a post on X. Recording such a whopping search response and heightened interest in Indian beaches, MakeMyTrip even announced the ‘Beaches of India’ campaign to offer several offers and discounts, encouraging travellers to explore the beaches across the country. “This interest in Indian beaches has inspired us to launch a ‘Beaches of India’ campaign on the platform with offers and discounts to encourage Indian travellers to explore country’s stunning beaches. Keep watching this space!” it added. Raj Rishi Singh, Chief …