Apple is reportedly considering monetising its Maps app. As per a report, the Cupertino-based tech giant is planning to replicate Google Maps’ business model and offer search advertising to businesses. The company is said to prominently feature its clients in the Maps app’s search results. The tech giant is reportedly exploring this option to increase revenue generation from its services. Notably, the company already displays similar ads on the Apple News and Stocks apps. The ad expansion is also said to support Apple’s recent push into sports. Apple Maps Could Soon Display Ads Bloomberg’s Mark Gurman stated in his Power On newsletter that the iPhone maker is seriously considering boosting its ad revenue by integrating a sustainable model into the Maps app. Citing unnamed sources, Gurman claimed that the Maps division recently held an “all-hands” meeting where it explored the monetisation options. During the meeting, executives reportedly suggested exploring search advertising. This model is already being used by Google for its Maps platform where the company prominently features sponsored businesses in search results. Apple is reportedly planning …