The 78th Cannes Film Festival is in full swing, and this year, it’s raining South Asian excellence on the red carpet. From Laapataa Ladies (2023) star Nitanshi Goel making her dazzling debut, to Indian films like Tanvi the Great and Homebound preparing for their international premieres (with a little backing from cinema royalty Martin Scorsese, no less), it’s safe to say — Indian cinema is having a moment. Kusha Kapila responds to ‘influencer shade’ at Cannes 2025 But just as the glitter settles and the flashbulbs cool down, a little controversy has popped up in the influencer corner of the Croisette. And at the centre of it is none other than Indian content creator and entrepreneur Kusha Kapila. What happened? A reel made its way onto Instagram, aiming to poke fun at influencers attending Cannes. It used a satirical scene from the American comedy series The Studio, featuring Seth Rogen and Catherine O’Hara, to throw shade at content creators who show up, pose, and vanish without stepping foot inside a screening. The voiceover snarkily hinted …