All posts tagged: tim cook

At WWDC, Apple unveils its strategy to win consumer AI, starting with a revamped Siri | Technology News

At WWDC, Apple unveils its strategy to win consumer AI, starting with a revamped Siri | Technology News

Apple on Monday announced that a brand new Siri, its virtual assistant, is gaining the ability to speak more naturally and draw on users’ personal context, along with deep and advanced AI features, as part of a broader redesign unveiled at the Worldwide Developers Conference (WWDC) in Cupertino, California. With this all-new version of Siri, Apple is finally giving its 15-year-old virtual assistant a modern makeover, allowing it to better compete with AI-powered assistants such as OpenAI’s ChatGPT and Google’s Gemini. The world’s most powerful technology company also announced software updates that will impact billions of iPhones, iPads, Macs, and Apple Watches around the world, including new child safety features for parents who want to better track and monitor the smartphone and online habits of their children. However, it was Siri that many expected to receive a major revamp, highlighting how Apple is reimagining its products for the age of artificial intelligence as more people turn to chatbots and AI agents for everyday tasks. The launch of the all-new Siri, along with software updates and …

As Tim Cook steps down, we look at Apple’s more mixed launches under his leadership| Technology News

As Tim Cook steps down, we look at Apple’s more mixed launches under his leadership| Technology News

As Tim Cook prepares to step down as CEO of Apple Inc. in September this year, there is no denying that he turned Apple into a $4 trillion tech giant. However, it certainly wasn’t all smooth sailing. Here, we take a look at the launches where Apple may have missed the mark under Cook’s leadership. Or put simply, these were products that failed to match the hype of highly successful offerings like the AirPods and the Apple Watch. A quick look at where Apple fell short under Tim Cook’s leadership. (Apple) For the past seven years, I have tracked consumer tech through constant shifts in hardware, platforms, and the way people actually use devices. Covering everything from budget gear to flagship hardware, I focus on what readers need to know, not on buzzwords or launch cycle hype. My expertise spans gaming laptops and chairs, high-performance PCs, gaming monitors, printers, smartwatches, earphones, headphones, Bluetooth speakers, tablets, and more, with a particular emphasis on how these products hold up in daily use. Reviews, explainers, buying guides, and …

Hardware executive tipped as front-runner to succeed Tim Cook as Apple CEO: report

Hardware executive tipped as front-runner to succeed Tim Cook as Apple CEO: report

Published on: Nov 18, 2025 09:33 am IST Apple is ramping up succession planning efforts, zeroing in on potential candidates to succeed Tim Cook as CEO as early as next year. Apple is ramping up succession planning efforts, zeroing in on potential candidates to succeed Tim Cook as CEO as early as next year. A hardware executive from the company is tipped as the front-runner to succeed Cook. Tim Cook was appointed chief executive of Apple in 2011 (REUTERS) People familiar with the matter told the Financial Times that Apple’s board of directors and senior executives have recently intensified efforts to find a successor to Tim Cook, who has led the $4 trillion company for more than 14 years. Who could be the new CEO of Apple? John Ternus, Apple’s senior vice president of hardware engineering, is widely seen as Cook’s most likely successor, FT reported. However, no final decisions have been made yet. If Ternus does succeed Cook as the CEO of the iPhone maker, it will put an executive from the hardware side …

Apple Renews Fears About Tariffs, China With Wobbly Report

Apple Renews Fears About Tariffs, China With Wobbly Report

Apple’s much-awaited quarterly earnings report failed to soothe investor concerns about its biggest challenges, including escalating tariff costs and a slowdown in China. The company’s shares declined about 2.8 percent in premarket trading Friday. Apple had released second-quarter results that included worse-than-expected sales in China. The iPhone maker also warned in the Thursday statement that tariffs will increase costs this quarter, a sign that geopolitical tensions are taking a growing toll on the world’s most valuable business.  Apple expects $900 million (roughly Rs. 7,603 crore) in higher costs from tariffs in the current period, Chief Executive Officer Tim Cook said during a conference call. Revenue will increase by a percentage in the low- to mid-single digits in the quarter, compared with a five percent average analyst estimate. The company didn’t offer any guidance on the impact of tariffs beyond the current period. “We will manage the company the way we always have, with thoughtful and deliberate decisions, with a focus on investing for the long term,” Cook said during the call. Sales from China, meanwhile, fell 2.3 percent to …

Apple to Source Billions of US-Made Chips in Supply Chain Shift

Apple to Source Billions of US-Made Chips in Supply Chain Shift

Apple plans to source more than 19 billion chips from the US this year, part of a global supply chain shift to gradually lessen its reliance on China and elevate India for iPhone production. Chief Executive Officer Tim Cook talked about leaning more heavily on Taiwan Semiconductor Manufacturing Co., which is expanding its Arizona operations to half a dozen plants. He also affirmed expectations that Apple will in future make the vast majority of its US-bound iPhones in India — reducing output from China as the Donald Trump administration threatens to slap punitive tariffs on its Asian rival. India was mentioned almost as many times as China on Thursday’s post-earnings conference call, reflecting its rising importance. Cook however was mum on a series of questions about how potential tariffs on consumer electronics may affect Apple’s business, saying “it’s very difficult to predict beyond June.” Chief Financial Officer Kevan Parekh said Apple’s commentary on the call assumes that current global tariff rates and policies remain in effect and that the global macroeconomic outlook doesn’t worsen. The …

Apple Shuffles AI Executive Ranks in Bid to Turn Around Siri

Apple Shuffles AI Executive Ranks in Bid to Turn Around Siri

Apple is undergoing a rare shake-up of its executive ranks, aiming to get its artificial intelligence efforts back on track after months of delays and stumbles, according to people familiar with the situation. Chief Executive Officer Tim Cook has lost confidence in the ability of AI head John Giannandrea to execute on product development, so he’s moving over another top executive to help: Vision Pro creator Mike Rockwell. In a new role, Rockwell will be in charge of the Siri virtual assistant, according to the people, who asked not to be identified because the moves haven’t been announced. Rockwell will report to software chief Craig Federighi, removing Siri completely from Giannandrea’s command. Apple announced the changes to employees on Thursday following Bloomberg News’ initial report. The iPhone maker’s senior leaders — a group known as the Top 100 — just met at a secretive, annual offsite gathering to discuss the future of the company. Its AI efforts were a key talking point at the summit, Bloomberg has reported. The moves underscore the plight facing Apple: Its …

iPhone SE 4 Debut Speculated as Tim Cook Teases ‘Apple Launch’ Next Week

iPhone SE 4 Debut Speculated as Tim Cook Teases ‘Apple Launch’ Next Week

iPhone SE 4 appears to be just around the corner as Apple CEO Tim Cook confirmed that the company will be launching a new product on Wednesday, February 19. The launch is expected to introduce a single device instead of multiple devices. The confirmation comes just days after reports claimed that the Cupertino-based tech giant is planning to unveil the iPhone SE 4 next week. The iPhone maker is also speculated to introduce an entry-level iPad 11 (2025) and a new MacBook Air model powered by the M4 chipset. The CEO also teased a silver-coloured version of the company logo. iPhone SE 4 Could Launch Next Week In a post on X (formerly known as Twitter), Cook posted an image of the Apple logo in silver along with the caption, “Get ready to meet the newest member of the family.” No other details were shared by the CEO. However, Bloomberg’s Mark Gurman claimed earlier this week that the company will announce the iPhone SE 4 next week, which is what the teaser post might have been …

5 Things to Know About Apple’s Performance in India From CEO Tim Cook’s Q4 Results Call

5 Things to Know About Apple’s Performance in India From CEO Tim Cook’s Q4 Results Call

Apple reported its fiscal earnings for Q4 2024 on Thursday, and the iPhone maker missed forecasts on revenue and earnings per share (EPS). The latest earnings call showed that Apple’s revenue in the previous quarter was up 4 percent year over year to reach $124.3 billion (roughly Rs. 10,76,51,950 lakh), while its EPS rose 12 percent year over year to $1.64 (roughly Rs. 140). The company set a new record for services revenue, which rose to $25 billion (roughly Rs. 21,66,25,000 lakh) in the previous quarter. During the company’s earnings call, Apple CEO Tim Cook said that the company plans to roll out Apple Intelligence features to eligible devices in more regions, as the iPhone maker doubles down on artificial intelligence (AI) features. He also highlighted the company’s performance in emerging markets, stating that the company saw ‘double-digit’ growth in countries like Brazil, Mexico, and India. Here are five things to know about Apple in India from CEO Tim Cook’s Q4 results call: Apple Intelligence in India: Eligible devices in India will be able to …

“Particularly keen on India”: Tim Cook notes India’s value amidst record earnings

“Particularly keen on India”: Tim Cook notes India’s value amidst record earnings

Tim Cook, Apple’s Chief Executive Officer has definitively underlined India’s importance again, during an earnings call for Q1 2025, as Apple begins a new financial year on a very strong note. The company has posted quarterly revenue of $124.3 billion, up 4 percent year over year, and this is despite a margin dip in net iPhone sales in the quarter ending December (when compared with the same quarter an year earlier. Mac sales see a strong year-on-year growth, as does the iPad portfolio , while Services which includes Apple Music and iCloud, continues to deliver. Tim Cook reemphasised that Apple is “particularly keen on India”. (AFP file photo) “Today Apple is reporting our best quarter ever, with revenue of $124.3 billion, up 4 percent from a year ago. We were thrilled to bring customers our best-ever lineup of products and services during the holiday season. Through the power of Apple silicon, we’re unlocking new possibilities for our users with Apple Intelligence, which makes apps and experiences even better and more personal,” said Tim Cook, Apple’s …

Mark Zuckerberg lists his problems with Apple to Joe Rogan: ‘Squeezing people’ | World News

Mark Zuckerberg lists his problems with Apple to Joe Rogan: ‘Squeezing people’ | World News

Jan 11, 2025 10:48 PM IST The founder of Facebook has a long list of grievances with Apple. in a coversation with Joe Rogan, he aired some of them. Mark Zuckerberg criticised tech giant Apple during a podcast appearance, saying that the company has stopped any innovations and are making money off the success of the iPhone. File Photo: Meta CEO Mark Zuckerberg tries on Orion AR glasses at the Meta Connect annual event. (REUTERS) Appearing on Joe Rogan’s podcast, the Meta boss suggested that the number of people buying an iPhone is declining as there isn’t much better in each version than the last. “Steve Jobs invented the iPhone and now they’re just kind of sitting on it 20 years later,” he told Joe Rogan.Zuckerberg also accused the Tim Cook-led company of making money by overcharging the app makers on the platform. “They do it by basically like squeezing people and having this 30 percent tax on developers,” he said. The founder of Facebook has a long list of grievances with Apple. Another of …