IIM Calcutta to develop case study on BJP’s Bengal poll win
3 min readNew DelhiUpdated: Jul 21, 2026 08:35 PM IST The Indian Institute of Management (IIM) Calcutta, is developing a management case study on the Bharatiya Janata Party’s organisational strategy during the recent West Bengal elections. The institute said it would be used to teach strategy, organisational capability, and leadership in a non-business setting. IIM Calcutta Director Prof Alok Kumar Rai, Prof Ramya T Venkateswaran of the Strategy Group and Prof Bodhibrata Nag, a retired professor from the Operations Group, are preparing the case study. Once completed, it will be published through the IIM Calcutta Case Research Centre in collaboration with Ivy Publishing, making it available to business schools and management institutions in India and abroad. According to IIM Calcutta, the case study will examine the organisational and strategic aspects of the BJP’s campaign for the West Bengal Assembly polls. It will analyse how organisational structures, leadership, and management principles were used during the campaign and examine whether they offer lessons applicable in management education. Interactions with Amit Shah and Suvendu Adhikari As part of …
