Kavita Chaudhary’s Brand Surf Lagged Behind 175,000 Tonnes Of Sales Due To 300% Higher Price Than Nirma, Udaan Actress Entered As ‘Lalita Ji’ & Here’s What Happened!
Kavita Chaudhary, Better Known As Lalita Ji From Surf Ads & Kalyani From Udaan, Passed Away (Picture Credit: Wikimedia & IMDB) It was in 1984 that Lalita Ji debuted on our TV screens. Who Lalita Ji you ask? The same woman who taught us, “Surf ki kharidari mein samajhdari hai.” The woman was later known as IPS Officer Kalyani Singh from Doordarshan’s television series Udaan. Kavita Chaudhary breathed her last on February 15, 2024. She died of a heart attack on Thursday, 8.30 pm, and the funeral took place on Friday. Kavita Ji revolutionized Indian TV with the series Udaan, which she directed and wrote as well. The series was inspired by her elder sister, Kavita Chaudhary, who was the second female IPS officer in the country after Kiran Bedi. However, much before Udaan, Kavita Chauhary revolutionized the Indian brand Surf and helped it gain a position in the market, which was dominated by Nirma. The detergent giant was ruling with the Jingle Doodh si Safedi Nirma Se Aaye, Rangeen Kapda Bhi Khil Khil Jaaye. …